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We are thrilled to present our newest episode of the 2Inspire Interview Series, where we invite entrepreneurs, managers, experts , and creatives from the industry to share their insights, best practices, and stories to help you hyper-grow your online business. So, get inspired by this latest interview. In this episode, we had the pleasure to chat with Natalie Marcotullio , Head of Growth and Operations at Navattic, where she focuses on helping SaaS companies give their prospects a better buying experience. Natalie has a background in SEO and digital marketing for B2B sales and marketing SaaS, and over the years, her focus has shifted to full-funnel marketing and improving the digital buyer experience. Previously to joining Navattic, Natalie was the Marketing Director and Chief of Staff at Map My Customers, a geospatial sales platform designed to help marketing agents map and share customers’ locations. With her rich experience in SaaS customer experience and onboarding, you can ...

Hello sellers,   Now that the summer is in full bloom, we’re kicking off this month’s roundup with actionable tips on how to expand your business overseas and what it takes to enhance your shoppers’ journey by localizing the buying experience to their preferences. Next, we’re sharing pricing and payments strategies that can help you upscale your online business, exciting Fintech trends to keep an eye out for, and best practices to optimize your eCommerce checkout flow and boost your conversion rates.   And if you didn’t have a chance to attend our global virtual event in June, CommerceNow’22 , we’d like to let you know that all sessions are now available on-demand , so you can watch at any time.   Happy Selling!     How Localization Impacts the Online Payment Experience      We recently attended eCommerce Tech Global where our very own Nataliya Shadykulova, Head of Digital Sales EMEA , talked about the main aspects you need to know when planning your expansion into local m...

In the fast-paced digital commerce space, users nowadays expect the option to be able to monitor, review or update their order details, in a self-service style . Whereas in the past, shoppers would rely on phone or email interactions to retrieve information about their online orders, the digital shopping experience today gives full control and transparency to the end-user. One way of upgrading this experience and meeting customers’ expectations is to provide a self-service account where one can look up and update transaction and payment data. Make users’ self-service experience efficient and seamless, by providing them with a shopper my account area. This is where the new-and-improved 2Checkout myAccount can help. What is 2Checkout myAccount? myAccount is a self-service platform where shoppers can access details about purchases they made, for which the payment processing was done by 2Checkout. These details include subscription status, costs, invoice, delivery and billin...

Refunds are a persistent problem that almost every online business encounters and they are unfortunately unavoidable. Approximately 20% of all products ordered online are destined for returns. Ensuring this statistic does not reflect in your business is essential for its success and growth. Taking steps to optimize the customer experience can reduce the likelihood that your ecommerce store will experience a high return rate. Once you understand the primary reasons consumers request refunds, you can implement simple solutions to minimize them. In this post, we'll briefly discuss how common customer refunds are and the problems they present. Then we'll offer a series of tips for reducing the number of refunds you get in your ecommerce store and provide some advice for getting started with each one. Let’s jump right in! The Impact of Refunds on Your Online Business Customer refunds are like pests infiltrating your ecommerce business. They ruthlessly diminish co...

In the fast-paced digital commerce space, users nowadays expect the option to be able to monitor, review or update their order details, in a self-service style . Whereas in the past, shoppers would rely on phone or email interactions to retrieve information about their online orders, the digital shopping experience today gives full control and transparency to the end-user. One way of upgrading this experience and meeting customers’ expectations is to provide a self-service account where one can look up and update transaction and payment data. Make users’ self-service experience efficient and seamless, by providing them with a shopper my account area. This is where the new-and-improved 2Checkout myAccount can help.   What is 2Checkout myAccount? myAccount is a self-service platform where shoppers can access details about purchases they made, for which the payment processing was done by 2Checkout. These details include subscription status, costs, invoice, delivery and billing ...