Semrush has a ton of useful features. With it, you can: Do competitor analysis Find the right keywords to rank Augment your paid advertising campaigns Analyze other pages on the SE ranking Get insights on your social media presence And many other things. But, it’s not a perfect tool. It has a cumbersome interface, it’s lacking tools here and there, and there are a lot of strong Semrush alternatives out there. Below you’ll find the best ones. 1 Ahrefs Best Overall Semrush Alternative Pros: Impressive keyword explorer Largest crawler after Google Useful filtering Cons: Expensive Recent updates make it more inaccessible There are many people out there unhappy with Ahref‘s recent pricing update. And we understand where they’re coming from. But even with its higher barrier of entry, Ahrefs remains the best Semrush alternative in our book. And the best all-in-one SEO tool. Let’s dig deeper to see why.