Useful content (now known as “helpful”) is content that helps the user by providing a complete solution. That means the person absorbing your content knows which product to buy, how to perform an action, complete a task, and most important the person does not have to look elsewhere for an answer. Useful or helpful content does not mean you need to write every single detail on the page, include all variations or each related issue; you just have to provide the solution and if there are multiple sections, make it easy to navigate the page so the person can find it. Note: If you create something to “feel good” like including a family trip for you to look back on in your electronics review blog, that is ok too. Add a meta robots noindex, follow tag to the post and keep them to a minimum. We’ve been using the guidelines below with our clients and affiliate partners for 15+ years. These techniques were mostly done for UX and CRO, so it is very good to see them being applied official...